The challenge
The multinational craft brewery and pub chain BrewDog has become a huge hit around the world in recent years – and its well-deserved reputation is built on providing the best in customer service.
When the company planned its biggest-ever UK venue – a fantastic fun venue in Waterloo, London – it required an epos system up to the job of satisfying all the requirements of a huge number of highly demanding customers.
The solution
BrewDog turned once again to its longstanding partner NFS Technology, who stepped up to the challenge.
Chris Cartmell, Chief Operations Officer for restaurant technology at NFS, said: “We’ve partnered BrewDog over many years and are delighted to have played our part in their amazing success.
“Our Aloha epos technology supports 97 BrewDogs across the UK, India, Australia, Germany, Shanghai and Tokyo, so we were more than ready to provide everything the company needed for the amazing new Waterloo development.”
The biggest BrewDog was one of the expert NFS team’s biggest installations to date.
Chris said: “The Waterloo bar has no fewer than 16 Aloha tills, and our team made sure everything was perfectly in place for the grand opening. It was a great job for a truly great client!”
The results
On its Waterloo website, BrewDog describes the new venue: “Two floors and 27,500ft of craft beer joy inside Waterloo station, next to the iconic London Southbank.
“With a restaurant, an on-site microbrewery and 60 taps of draft beer over two bars, we’re serving some of the freshest beer in London and some of the greatest food that’s ever graced the inside of a train station.
“But why stop there? With our Grind Cafe for your brunch and caffeinated needs, a cocktail hideaway, a co-working space, a podcast recording studio, duckpin bowling and AN ACTUAL SLIDE, there’s plenty to keep you occupied while they clear the leaves off the line.”
Discover how two hospitality businesses are building international businesses with technology
